From Rubble to Riches: The World’s Fair That Raised San Francisco From the Ashes

Last week Collectors Weekly published a wonderfully illustrated article on the story of the Panama-Pacific International Exposition: 

When the Panama-Pacific International Exposition opened in 1915, San Francisco looked fabulous: Bedecked with ornate, European-inspired architecture and an array of technological wizardry, the city resumed its role as a West Coast powerhouse less than a decade after near-total destruction. Block after block of property flattened by the 1906 earthquake and ensuing fires had been transformed to make way for glitzy new hotels, sturdy apartment buildings, landscaped parks and courtyards, offices, theaters, and a sparkling, gold-topped City Hall. New streetcar lines were built to carry visitors and locals to the fair, much of which rose on previously uninhabitable lots along the city’s northern waterfront. The Panama-Pacific International Exposition showed the world that the city had reached new heights of grandeur, launching the modern incarnation of San Francisco like a phoenix from the ashes.

Read the full article online at